360-Degree Cameras

A Global Strategic Business Report

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OCT 2025

RELEASE DATE

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MARKETING

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HIGHLIGHTS & REPORT INDEX

Global 360-Degree Cameras Market to Reach US$8.9 Billion by 2030

The global market for 360-Degree Cameras estimated at US$2.6 Billion in the year 2024, is expected to reach US$8.9 Billion by 2030, growing at a CAGR of 22.7% over the analysis period 2024-2030. Wired, one of the segments analyzed in the report, is expected to record a 15.9% CAGR and reach US$3.1 Billion by the end of the analysis period. Growth in the Wireless segment is estimated at 27.8% CAGR over the analysis period.

The U.S. Market is Estimated at US$751.8 Million While China is Forecast to Grow at 22.2% CAGR

The 360-Degree Cameras market in the U.S. is estimated at US$751.8 Million in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$1.4 Billion by the year 2030 trailing a CAGR of 22.2% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 19.3% and 19.4% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 15.9% CAGR.

Global 360-Degree Cameras Market - Key Trends and Drivers Summarized

What Makes 360-Degree Cameras a Revolutionary Technology?

360-degree cameras have revolutionized the way we capture and experience visual content, offering an immersive and comprehensive view that traditional cameras cannot match. These cameras use multiple lenses to capture the entire surroundings, stitching the images together to create a seamless panoramic view. This technology is particularly impactful in industries such as real estate, tourism, and event photography, where a comprehensive visual representation can significantly enhance user experience. In real estate, for instance, 360-degree cameras allow potential buyers to take virtual tours of properties from the comfort of their homes. In tourism, they enable virtual travel experiences, allowing users to explore destinations in an immersive way. Event photographers can capture the entirety of an event, ensuring that no moment is missed. The versatility and immersive nature of 360-degree cameras have positioned them as a transformative tool across various sectors.

How Are Innovations and Technological Advancements Enhancing 360-Degree Cameras?

The rapid pace of innovation and technological advancements has significantly enhanced the capabilities of 360-degree cameras, making them more accessible and user-friendly. Early models of 360-degree cameras were often bulky and expensive, limiting their use to professionals. However, recent developments have led to more compact, affordable, and high-resolution models that are within reach for everyday consumers. Advancements in image stitching software have improved the quality and seamlessness of the panoramic images produced. Additionally, integration with virtual reality (VR) and augmented reality (AR) platforms has opened new possibilities for immersive experiences. These technological enhancements have also expanded the use cases of 360-degree cameras, including in fields such as security, sports broadcasting, and education. For example, in security, 360-degree cameras provide comprehensive surveillance with fewer blind spots, enhancing monitoring capabilities. In sports broadcasting, they offer viewers an immersive experience, making them feel as if they are part of the action. In education, they enable virtual field trips and interactive learning experiences. These innovations continue to push the boundaries of what 360-degree cameras can achieve.

Why Are 360-Degree Cameras Gaining Popularity Among Consumers and Businesses?

The growing popularity of 360-degree cameras among consumers and businesses can be attributed to several key factors. For consumers, the ability to capture immersive and interactive content for social media has been a major driving force. Platforms like Facebook and YouTube support 360-degree content, allowing users to share their experiences in a more engaging way. The rise of content creation and the influencer economy has further fueled this trend, as creators seek new ways to differentiate their content and engage their audiences. For businesses, 360-degree cameras offer a competitive edge in marketing and customer engagement. Retailers can create virtual store tours, giving customers a more interactive shopping experience. Travel companies can provide immersive previews of destinations, enticing potential travelers. Additionally, the pandemic has accelerated the adoption of virtual and remote experiences, further boosting the demand for 360-degree cameras. As remote work and virtual events become more common, the ability to create and share immersive content has become increasingly valuable for businesses.

What Factors Are Driving the Growth in the 360-Degree Camera Market?

The growth in the 360-degree camera market is driven by several factors, including technological advancements, evolving consumer behavior, and expanding use cases. Technological advancements have made 360-degree cameras more affordable, compact, and user-friendly, broadening their appeal to both consumers and businesses. The integration with VR and AR technologies has created new opportunities for immersive experiences, driving demand in various sectors. Evolving consumer behavior, particularly the rise of social media and content creation, has spurred interest in 360-degree cameras for capturing and sharing interactive content. Businesses are leveraging these cameras to enhance marketing efforts, improve customer engagement, and create unique experiences. Additionally, the increasing adoption of virtual and remote experiences, accelerated by the pandemic, has highlighted the value of 360-degree cameras in providing immersive and comprehensive views. The growing interest in smart home and security solutions has also contributed to the market`s expansion, as 360-degree cameras offer superior surveillance capabilities. Together, these factors are propelling the growth of the 360-degree camera market, making it a dynamic and rapidly evolving industry.

SCOPE OF STUDY

The report analyzes the 360-Degree Cameras market by the following Segments, and Geographic Regions/Countries:

Segments:

Type (Wired, Wireless); Vertical (Consumer, Media & Entertainment, Military & Defense, Travel & Tourism, Other Verticals).

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World..

SELECT PLAYERS

360fly, Inc.; Eastman Kodak Company; LG Electronics, Inc.; Nikon Corporation; Panasonic Corporation; Ricoh Co., Ltd.; Samsung Electronics Co., Ltd.; Sony Corporation; Xiaomi, Inc.; YI Technologies, Inc.;

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TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by increasing the Cost of Goods Sold (COGS), reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

I. METHODOLOGY

II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW

Influencer Market Insights

Global Economic Update

360-Degree Cameras – Global Key Competitors Percentage Market Share in 2024 (E)

Competitive Market Presence - Strong/Active/Niche/Trivial for 33 Players Worldwide in 2024 (E)

2. FOCUS ON SELECT PLAYERS

3. MARKET TRENDS & DRIVERS

Growing Popularity of Social Media Spurs Demand for 360-Degree Cameras

Rise of Virtual Reality (VR) and Augmented Reality (AR) Technologies Expands Addressable Market Opportunity

Integration with Smart Home Systems Strengthens Business Case for 360-Degree Cameras

Advancements in Image Stitching Software Drives Adoption of High-Resolution 360-Degree Cameras

Increasing Use in Real Estate Marketing Throws the Spotlight on 360-Degree Cameras

Enhanced Applications in Security and Surveillance Propel Market Growth

Adoption of 360-Degree Cameras in Automotive Industry Generates Demand for Advanced Safety Solutions

Virtual Tourism Trends Impact 360-Degree Camera Market

Innovations in Camera Design and Functionality Sustain Market Growth

Growing Demand for Interactive Learning and Virtual Education Expands Market Opportunities

Evolution of Content Creation and Influencer Marketing Generates Demand for 360-Degree Cameras

Use in Sports Broadcasting and Entertainment Enhances Viewer Experience

Emerging Applications in Healthcare and Medical Training Propel 360-Degree Camera Adoption

4. GLOBAL MARKET PERSPECTIVE

World Recent Past, Current & Future Analysis for 360-Degree Cameras by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR

World 6-Year Perspective for 360-Degree Cameras by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2025 & 2030

World Recent Past, Current & Future Analysis for Wired by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR

World 6-Year Perspective for Wired by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030

World Recent Past, Current & Future Analysis for Wireless by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR

World 6-Year Perspective for Wireless by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030

World Recent Past, Current & Future Analysis for Consumer by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR

World 6-Year Perspective for Consumer by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030

World Recent Past, Current & Future Analysis for Media & Entertainment by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR

World 6-Year Perspective for Media & Entertainment by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030

World Recent Past, Current & Future Analysis for Military & Defense by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR

World 6-Year Perspective for Military & Defense by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030

World Recent Past, Current & Future Analysis for Travel & Tourism by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR

World 6-Year Perspective for Travel & Tourism by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030

World Recent Past, Current & Future Analysis for Other Verticals by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR

World 6-Year Perspective for Other Verticals by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030

World 360-Degree Cameras Market Analysis of Annual Sales in US$ Thousand for Years 2015 through 2030

III. MARKET ANALYSIS

UNITED STATES

360-Degree Cameras Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)

USA Recent Past, Current & Future Analysis for 360-Degree Cameras by Type - Wired and Wireless - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

USA 6-Year Perspective for 360-Degree Cameras by Type - Percentage Breakdown of Value Sales for Wired and Wireless for the Years 2025 & 2030

USA Recent Past, Current & Future Analysis for 360-Degree Cameras by Vertical - Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

USA 6-Year Perspective for 360-Degree Cameras by Vertical - Percentage Breakdown of Value Sales for Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals for the Years 2025 & 2030

CANADA

Canada Recent Past, Current & Future Analysis for 360-Degree Cameras by Type - Wired and Wireless - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

Canada 6-Year Perspective for 360-Degree Cameras by Type - Percentage Breakdown of Value Sales for Wired and Wireless for the Years 2025 & 2030

Canada Recent Past, Current & Future Analysis for 360-Degree Cameras by Vertical - Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

Canada 6-Year Perspective for 360-Degree Cameras by Vertical - Percentage Breakdown of Value Sales for Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals for the Years 2025 & 2030

JAPAN

360-Degree Cameras Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)

Japan Recent Past, Current & Future Analysis for 360-Degree Cameras by Type - Wired and Wireless - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

Japan 6-Year Perspective for 360-Degree Cameras by Type - Percentage Breakdown of Value Sales for Wired and Wireless for the Years 2025 & 2030

Japan Recent Past, Current & Future Analysis for 360-Degree Cameras by Vertical - Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

Japan 6-Year Perspective for 360-Degree Cameras by Vertical - Percentage Breakdown of Value Sales for Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals for the Years 2025 & 2030

CHINA

360-Degree Cameras Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)

China Recent Past, Current & Future Analysis for 360-Degree Cameras by Type - Wired and Wireless - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

China 6-Year Perspective for 360-Degree Cameras by Type - Percentage Breakdown of Value Sales for Wired and Wireless for the Years 2025 & 2030

China Recent Past, Current & Future Analysis for 360-Degree Cameras by Vertical - Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

China 6-Year Perspective for 360-Degree Cameras by Vertical - Percentage Breakdown of Value Sales for Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals for the Years 2025 & 2030

EUROPE

360-Degree Cameras Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)

Europe Recent Past, Current & Future Analysis for 360-Degree Cameras by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR

Europe 6-Year Perspective for 360-Degree Cameras by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2025 & 2030

Europe Recent Past, Current & Future Analysis for 360-Degree Cameras by Type - Wired and Wireless - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

Europe 6-Year Perspective for 360-Degree Cameras by Type - Percentage Breakdown of Value Sales for Wired and Wireless for the Years 2025 & 2030

Europe Recent Past, Current & Future Analysis for 360-Degree Cameras by Vertical - Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

Europe 6-Year Perspective for 360-Degree Cameras by Vertical - Percentage Breakdown of Value Sales for Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals for the Years 2025 & 2030

FRANCE

360-Degree Cameras Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)

France Recent Past, Current & Future Analysis for 360-Degree Cameras by Type - Wired and Wireless - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

France 6-Year Perspective for 360-Degree Cameras by Type - Percentage Breakdown of Value Sales for Wired and Wireless for the Years 2025 & 2030

France Recent Past, Current & Future Analysis for 360-Degree Cameras by Vertical - Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

France 6-Year Perspective for 360-Degree Cameras by Vertical - Percentage Breakdown of Value Sales for Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals for the Years 2025 & 2030

GERMANY

360-Degree Cameras Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)

Germany Recent Past, Current & Future Analysis for 360-Degree Cameras by Type - Wired and Wireless - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

Germany 6-Year Perspective for 360-Degree Cameras by Type - Percentage Breakdown of Value Sales for Wired and Wireless for the Years 2025 & 2030

Germany Recent Past, Current & Future Analysis for 360-Degree Cameras by Vertical - Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

Germany 6-Year Perspective for 360-Degree Cameras by Vertical - Percentage Breakdown of Value Sales for Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals for the Years 2025 & 2030

ITALY

Italy Recent Past, Current & Future Analysis for 360-Degree Cameras by Type - Wired and Wireless - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

Italy 6-Year Perspective for 360-Degree Cameras by Type - Percentage Breakdown of Value Sales for Wired and Wireless for the Years 2025 & 2030

Italy Recent Past, Current & Future Analysis for 360-Degree Cameras by Vertical - Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

Italy 6-Year Perspective for 360-Degree Cameras by Vertical - Percentage Breakdown of Value Sales for Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals for the Years 2025 & 2030

UNITED KINGDOM

360-Degree Cameras Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)

UK Recent Past, Current & Future Analysis for 360-Degree Cameras by Type - Wired and Wireless - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

UK 6-Year Perspective for 360-Degree Cameras by Type - Percentage Breakdown of Value Sales for Wired and Wireless for the Years 2025 & 2030

UK Recent Past, Current & Future Analysis for 360-Degree Cameras by Vertical - Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

UK 6-Year Perspective for 360-Degree Cameras by Vertical - Percentage Breakdown of Value Sales for Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals for the Years 2025 & 2030

REST OF EUROPE

Rest of Europe Recent Past, Current & Future Analysis for 360-Degree Cameras by Type - Wired and Wireless - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

Rest of Europe 6-Year Perspective for 360-Degree Cameras by Type - Percentage Breakdown of Value Sales for Wired and Wireless for the Years 2025 & 2030

Rest of Europe Recent Past, Current & Future Analysis for 360-Degree Cameras by Vertical - Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

Rest of Europe 6-Year Perspective for 360-Degree Cameras by Vertical - Percentage Breakdown of Value Sales for Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals for the Years 2025 & 2030

ASIA-PACIFIC

360-Degree Cameras Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)

Asia-Pacific Recent Past, Current & Future Analysis for 360-Degree Cameras by Type - Wired and Wireless - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

Asia-Pacific 6-Year Perspective for 360-Degree Cameras by Type - Percentage Breakdown of Value Sales for Wired and Wireless for the Years 2025 & 2030

Asia-Pacific Recent Past, Current & Future Analysis for 360-Degree Cameras by Vertical - Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

Asia-Pacific 6-Year Perspective for 360-Degree Cameras by Vertical - Percentage Breakdown of Value Sales for Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals for the Years 2025 & 2030

REST OF WORLD

Rest of World Recent Past, Current & Future Analysis for 360-Degree Cameras by Type - Wired and Wireless - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

Rest of World 6-Year Perspective for 360-Degree Cameras by Type - Percentage Breakdown of Value Sales for Wired and Wireless for the Years 2025 & 2030

Rest of World Recent Past, Current & Future Analysis for 360-Degree Cameras by Vertical - Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR

Rest of World 6-Year Perspective for 360-Degree Cameras by Vertical - Percentage Breakdown of Value Sales for Consumer, Media & Entertainment, Military & Defense, Travel & Tourism and Other Verticals for the Years 2025 & 2030

COMPETITIVE METRICS

COMPETITORS (ALPHABETICAL)	% VALIDATED RESEARCH *
Accura Network Marketing Private Limited	%
Airtel India (Xsafe)	%
Arashi Vision Inc. dba Insta360	%
AZDOME	%
Boom Image Studio Srl	%
CP PLUS GmbH & Co. KG	%
Digital Domain 3.0, Inc.	%
Eastman Kodak Company	%
GoPro, Inc.	%
HumanEyes Technologies Ltd.	%

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